Extreme weather events are not abstract, faraway issues. They are in the here and now, with devastating effects on health, wellbeing, and the economy. Although a global trend, in many ways Australia is bearing the brunt. We’re the canary in the coal mine. We all experienced the devastation of bushfires last year (not for the first time) and according to the Climate Council extreme weather could soon be costing the country’s economy $100 billion a year.
There is a great deal of expectation that data can help deliver more sustainable hospitality, but is it relevant, is it fully used? Firms can be awash with data as they monitor food waste, reservations, energy, revenue and comfort levels, to name a few, but do managers and staff have time to study its implications?
Gamification is key to ensuring sustainable hospitality behaviour change. Running a hospitality team is complex but trying to encourage staff and guests to avoid wasting whilst applying sustainable practices can be even tougher – but it doesn’t have to be. Introducing sustainable hospitality goals and encouraging your team to reach for the stars can add […]
Guest Participation offers you exciting opportunities to design innovative new more sustainable hospitality experiences which are low or zero carbon. I hope you…
Recessionary times doesn’t have to mean shelving your sustainability programme; to the contrary, we believe this is the right time to re design your hospitality experience, to help you thrive and to deliver sustainable goals. In this short video (in the time it takes to make a cup of tea), we outline ways to achieve […]
Dr Christopher Warren, founder of My Green Butler Tourism in crisis A crisis or recession should not automatically lead to a company’s fight for survival, it can be the spring board to a thriving business. While many hospitality firms take swift action to cut costs and, in many cases, offer discounting as defensive strategies to […]
7 Steps to communicate your sustainability practices without greenwashing Dr Christopher Warren We are, I am sure, all familiar with the term greenwashing (first coined by Jay Westerveld of Greenpeace in 1986 in frustration to hotel towel re-use initiatives), and its reporting by many journalists, including at length by Tom Robbins (2008)1. But has its […]
WISE Sustainability’s My Green Butler services helps you save money by reducing guests’ energy and water use. In small accommodation guests can use up to 90% of the resources, while in large hotels it can be 50% (the rest being public areas and restaurants). Resources can account for around 20% of a firm’s expenses and […]
Weather is the essential ingredient for a happy holiday, and a happy holiday makes a satisfied guest who will recommend you. So designing great itineraries that best suit the weather and guest type helps boost your business. The key is to match the activity with the right season, best time of day and in the […]
Are we relying on equipment (like fancy coffee machines) to create happy guests at the expense of ignoring their emotional needs? Guests are often searching for personalised experiences which help them de-stress or achieve personal goals. So as hosts we need to help guests achieve a deeper level of satisfaction beyond what amenities can do […]